Feb. 10, 2010

- Plakastil

- Graphic Cubism

- Demoislles second Type style of cubism

- Hans Rudi Erdt

- Allied and Axis posters

- Montgomery Flag

- Germany became cultural hub

- Futurism and DADA

- Structuralism linguistics

- Lewis Carol

- Stephane Mallarme

- Gillaume Apollinaire

- Marinetti

- Surrealism

Plakastil started with Lucian Bernhard and brought the graphic simplicity and cubism,

after Lucian Bernhard, Demoislles came with the second type style of cubism.

When the First World War ended poster design came to an end and graphic design took a new role.

In 1901 Hans Rudi brought the birth of new trademark design, propaganda was used for visual communication.

During the war Allied and Axis powers used posters and kept the plakastil technique.

DADA is associated more to the political view, structuralism linguistics by Ferdinand, theses elements include the notion of the linguistic SIGN, the SIGNIFIER, the SIGNIFIED and the REFERENT, "The sign is empty and signs is arbitrary".

I like how Gillaume Apollinaire makes text play various roles on the page, Visual and Verbal. How the text moves around the page is really interesting.

In 1909 in order to free type Marinetti had to destroy its previews purpose and play more with different type sizes.

Its awesome how we can use Graphic design history to look back and bring all this techniques and graphic movements and apply them to our designs. it opens your mind and think how ancestors in graphic design evolved and how we can keep evolving with the same elements that have been around for decades.